{"id":9275,"date":"2021-05-26T10:04:00","date_gmt":"2021-05-26T08:04:00","guid":{"rendered":"https:\/\/fondazionefiladev.ive.ai\/?p=9275"},"modified":"2021-06-15T10:05:59","modified_gmt":"2021-06-15T08:05:59","slug":"meet-the-designer-pierluigi-rolando-10","status":"publish","type":"post","link":"https:\/\/fondazionefiladev.ive.ai\/en\/blog\/meet-the-designer-pierluigi-rolando-10\/","title":{"rendered":"Meet the designer &#8211; Pierluigi Rolando &#8211; 10"},"content":{"rendered":"\n<div class=\"box-blog\">\n<p>\nTalking about Italian hiker, Pierluigi Rolando referred \u2013 not without self-satisfaction \u2013 when, back from climbing, he revealed that he loved the horizontal white line placed knee-high on a blue suit, ending up with green detail. As the designer underlined, \u2018colors had to deal with the environment. I was amazed by thinking how the palette I chose for Reinhold could melt with ice and snow\u2019. \n<\/p>\n<p>\nHowever, although FILA\u2019s success was confirmed was not over and the early Eighties marked the launch ok a ski collection. Enrico Frachey, up-to-date with everything was about mountains, also had the perfect testimonial in his mind: Ingemar Stenmark, winner of the World Cup and slender man for whom realize something completely new. \t\t\nRolando in person declared that since the very beginning \u2018Ingo\u2019 was supposed to wear a blue and yellow suit, according to the colors of the Swedish flag witnessing his origins. Such occasion was crucial also to deal with the challenges related to technical equipping: above all, the realization of suits with specific protections for elbows. The fashion designer started working on a component able to kick away the plastic sticks on the slopes, also protecting the body from the backlash. Rolando knew that such performance couldn\u2019t be guaranteed by wool, but rather by the new synthetic fabric the brand was starting to experiment with at those times. \t\n<\/p>\n<p>\nOnce again, inspiration came from DNA: it was the birth of the so-called F-BAR, the \u2018cookie\u2019 shape borrowed from the company logo, put arm height on the jacket developed for Stenmark. The FILA team chose aluminum, light and resistant at the same time, juxtaposed to a minimum thickness made in rubber. The final result was appealing (\u2018a medieval armor\u2019, Rolando wrote); however, the most important matter was the technical one, and this justifies the numerous tests in Val Senales, in Trentino Alto Adige\u2019s valleys, where the Swedish champion and his team used to train.\t\nDespite the production efforts, the Stenmark jacket remains an isolated case in FILA\u2019s history, which wasn\u2019t done again because of such objective difficulties in realization. Anyway, perhaps it\u2019s this detail to set off its ultimate destiny as a museum piece. \n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Talking about Italian hiker, Pierluigi Rolando referred \u2013 not without self-satisfaction \u2013 when, back from climbing, he revealed that he loved the horizontal white line placed knee-high on a blue suit, ending up with green detail. As the designer underlined, \u2018colors had to deal with the environment. I was amazed by thinking how the palette [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10250,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[201,203,204,216,293,294,213],"class_list":["post-9275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-blog-2","tag-fashion-2","tag-fila-2","tag-fondazione-fila-museum-2","tag-meet-the-designer-2","tag-pierluigi-rolando-2","tag-sport-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fondazione FILA Museum - Meet the designer - Pierluigi Rolando - 10<\/title>\n<meta name=\"description\" content=\"At the end of the Seventies, FILA\u2019s popularity was confirmed by commercial achievements and athletic feats, whether it be tennis (Bj\u00f6rn Borg was a constant presence in world ranking\u2019s Top Ten) or alpinism, with Reinhold Messner climbing the highest peaks one by one.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fondazionefiladev.ive.ai\/en\/blog\/meet-the-designer-pierluigi-rolando-10\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fondazione FILA Museum - Meet the designer - Pierluigi Rolando - 10\" \/>\n<meta property=\"og:description\" content=\"At the end of the Seventies, FILA\u2019s popularity was confirmed by commercial achievements and athletic feats, whether it be tennis (Bj\u00f6rn Borg was a constant presence in world ranking\u2019s Top Ten) or alpinism, with Reinhold Messner climbing the highest peaks one by one.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fondazionefiladev.ive.ai\/en\/blog\/meet-the-designer-pierluigi-rolando-10\/\" \/>\n<meta property=\"og:site_name\" content=\"Fondazione FILA Museum\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/fondazionefila\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-26T08:04:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-06-15T08:05:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fondazionefiladev.ive.ai\/wp-content\/uploads\/2021\/05\/26MAG-2021_BLOG-MEET-THE-DESIGNER_STENMARK-1978opt.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1192\" \/>\n\t<meta property=\"og:image:height\" content=\"624\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Fondazione\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fondazione\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fondazionefiladev.ive.ai\/en\/blog\/meet-the-designer-pierluigi-rolando-10\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/fondazionefiladev.ive.ai\/en\/blog\/meet-the-designer-pierluigi-rolando-10\/\"},\"author\":{\"name\":\"Fondazione\",\"@id\":\"https:\/\/fondazionefiladev.ive.ai\/en\/#\/schema\/person\/6552021df19f5f9b7f772a6ce3d5c9f5\"},\"headline\":\"Meet the designer &#8211; 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