Björn Borg

18 February 2021

Meet the designer: Pierluigi Rolando – 7

In 1975, also thanks to FILA’s growing success, America appeared as an adventure to face without fear, especially if we consider the appreciation for the Brand overseas.…
20 January 2021

110: The red felt pen

But here I am, I’m here, I am matter shaping itself in an artist’s hands. I’m observing him at work, not everyone has the privilege to get…
13 January 2021

110: From behind the shrine

Am I dreaming? In this silence-soaked room, it’s a doubt that often comes to me. I observe the faces of the athletes on the walls, their arms…
8 July 2020

Forty years later

Who knows if on July 5th, 1980, before getting on the tennis court, Björn Borg and John McEnroe read it, even in passing, or their concentration couldn’t…
15 June 2020

110: Silences and champions

People around me don’t talk that much. Pierluigi was reserved, as I already told you. He created me silently, the only sounds I could hear were the…
15 June 2020

110: A Birthday

That’s how it all began, do you remember? After one month, I can confirm it: sometimes it seems I’m just dreaming. And thinking back to all the…