Since its debut at Milano Fashion Week in 2018, FILA has been searching for the best artists to shape the sound of a brand that has been…
When we launched our Achieve the Archive contest last spring of course we aimed to enrich our archive, but most of all we wanted to create an…
Movies about English working class’ anger are many and valuable: just think of Master Ken Loach’s entire filmography. Not mention the verve of Full Monty by Peter…
During the Seventies designer Pierluigi Rolando didn’t only reimagine tennis players’ looks, but also another great revolution by FILA: sponsorships. It was the beginning of an era…
In 1980 writer Giosuè Carducci, the first Italian winner of the Nobel Prize for Literature, wrote a poem that generations of Italian schoolchildren would have later studied…
Can I turn on the fan? It’s so hot, in here As we video call Ray Giubilo, he istantly engages us with charming openness. Born in Adelaide,…
In 1996 the Liverpool-born singer breaks out in the music scene as a former member of the Spice Girls, the most successful English girlband of all times…
After the success of the Jacquard Collection in 1992, Rolando reinforces his position at FILA with his Mistral line, that evokes flowers, stones, grass and other typical…
When Tupac Shakur records Keep Ya Head Up it’s 1993 and he can’t imagine his life is going to break three years later because of a fatal…
The band from Seoul has been able to shape a manifold reality, with impressive hits, elaborate choreographies and catchy visuals and outfits. In this perfect universe, BTS…
